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Shuffle Board: Nike Adds LVMH Exec; Lycra Names CEO

Shuffle Board: Nike Adds LVMH Exec; Lycra Names CEO

Alexandra Harrell

Fri, September 18, 2026 at 10:00 PM GMT+3 17 min read

The latest HR moves made by leading textile and apparel companies.

Retail

Target

Target has named Mark Weinstein chief marketing and guest experience officer, bringing the former Hilton global marketing chief into an expanded role spanning brand, customer experience, retail media and the retailer's third-party marketplace.

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Weinstein, who joined Target effective immediately, reports directly to CEO Michael Fiddelke. He will oversee Target's customer experience across shopping, marketing, culture and community engagement, along with Roundel, Target's retail media network, and Target+, its online marketplace.

Mark WeinsteinTarget

He joins Target from Hilton, where he served as global chief marketing officer across the hospitality company's 28 brands and Hilton Honors loyalty program while also overseeing its luxury brands.

"As we continue writing the next chapter at Target, deepening how we know and engage our guests will be critical to our success," Fiddelke said. "Mark has a proven ability to understand what consumers value and turn those insights into brand connections that feel relevant and personal."

TJX Companies

TJX Companies has elected United Rentals executive Craig A. Pintoff to its board of directors, adding experience spanning human capital, risk, compliance and international operations to the off-price retailer's board.

Pintoff joined the board effective Sept. 16. He currently serves as executive vice president and chief administrative officer of United Rentals, where he oversees human resources, legal, safety and environmental functions. He has been with the equipment rental company since 2003 and also provides strategic oversight of its charitable foundation.

"He brings deep experience in human capital management, talent development and organizational leadership, along with strong expertise in risk oversight, regulatory compliance, international operations and corporate governance," TJX executive chair Carol Meyrowitz said.

Brands

Burton

Burton Snowboards has named Denny Bruce chief executive officer, effective Sept. 21, bringing the longtime consumer brand executive back to where his snowboarding industry career began as the family-owned company approaches its 50th anniversary.

Denny BruceBurton

Bruce succeeds owner Donna Carpenter, who has served as interim CEO since June and will continue as chair of Burton's board. His mandate will include developing the company's commercial strategy and marketplace platform while overseeing the Burton and Anon brands.

Bruce previously worked for Burton as its Mid-Atlantic brand manager from 2003 to 2005 before moving into leadership roles at Vans, Skullcandy and Traeger. He later served as global brand president of Dickies at VF Corp., where he led the century-old workwear brand across its core and premium lifestyle businesses.

Most recently, Bruce served as CEO of outdoor cooking brand Gozney, helping expand the company from a Europe-focused direct-to-consumer business into a global omnichannel brand.

"When we started this search, I knew we needed someone pretty unusual, someone who could lead and grow a global business, but who also deeply understood our culture, our values, our sport and why protecting the heart and soul of this company matters so much," Carpenter said.

Bruce called his return to Burton "incredibly meaningful," adding that he looks forward to helping carry the company into its next 50 years. He will relocate to Vermont and work from Burton's Burlington headquarters.

Puma

Puma is reshaping two areas of its senior leadership, appointing Nike veteran Steve Cecchini to lead global sports marketing while chief commercial officer Matthias Baeumer prepares to step down from the company's management board.

Steve Cecchini and Matthias BaeumerPuma

Cecchini will become senior vice president of sports marketing on Oct. 1, reporting directly to CEO Arthur Hoeld. He will oversee Puma's partnerships with athletes, teams and federations and help shape its sports marketing portfolio as Puma pursues its stated goal of becoming a top-three global sports brand.

Cecchini joins Puma from Nike, where he most recently served as general manager of global football clubs, federations, leagues and partnerships. He previously held strategy and business development roles at Nike and PVH Corp.

"The partnerships with our athletes, teams and federations are crucial to who we are as a brand," Hoeld said. "I strongly believe that Steve is the right person to proactively and strategically lead our team and manage Puma's Sports Marketing portfolio."

Separately, Baeumer will step down as CCO and leave Puma's management board Sept. 30 for personal reasons after nearly 20 years with the company. Hoeld will oversee Puma's sales organization and subsidiaries until a successor is appointed.

Baeumer joined Puma in 2007 as sales director for Germany and Benelux and subsequently spent more than a decade as general manager of Germany, Austria and Switzerland. He later led the company's global Teamsport business before becoming CCO. Baeumer will remain a consultant to Puma and continue representing the company on Borussia Dortmund's supervisory board.

Nike

Nike has appointed Alexandre Arnault to its board of directors, adding an LVMH executive whose experience spans Tiffany & Co., Rimowa and digital investment.

Alexandre Arnault

Arnault currently serves as deputy CEO of Moët Hennessy, LVMH's wines and spirits division, a role he has held since February 2025. He also sits on LVMH's board of directors.

Before joining Moët Hennessy, Arnault spent four years as executive vice president of product, communications and industrial at Tiffany. He previously led LVMH's acquisition of Rimowa before serving as the luggage brand's CEO for four years and earlier worked on digital innovation and technology investment at LVMH and Agache.

"Alexandre understands how some of the world's most influential brands stay relevant, deepen consumer connections and drive long-term growth," Nike president and CEO Elliott Hill said. "His experience across innovation, digital transformation and brand building will be an asset as we continue to strengthen our connection with consumers, sharpen our competitive edge and accelerate Nike's next chapter of growth around the world."

Arnault previously served on the boards of Birkenstock and Moncler, among others, and is a trustee of the Museum of Modern Art in New York.

Capri Holdings

Capri Holdings has named Tiffany & Co. veteran Catherine So chief legal and sustainability officer, effective Oct. 19, combining oversight of the luxury group's legal and sustainability functions under a new executive.

So will report to Capri chairman and CEO John D. Idol. She joins the Michael Kors and Jimmy Choo parent from Tiffany, where she most recently served as senior vice president and general counsel, overseeing legal, compliance, intellectual property, litigation, governance and brand protection.

So joined Tiffany in 2015 and subsequently served as vice president and associate general counsel and vice president and chief compliance officer before becoming general counsel in 2021.

Before Tiffany, she held senior legal positions at Bank of America Merrill Lynch and served as an assistant U.S. attorney for the Eastern District of New York. She began her legal career at Debevoise & Plimpton.

"Her expertise, leadership and strategic perspective will be invaluable as we continue to strengthen our business and position our brands for long-term success," Idol said.

Rhone

Rhone has named Alexa Andersen chief merchandising officer, recruiting a Puma executive with previous experience at Lululemon, Adidas, Asics and Nike as the performance apparel brand expands its product and retail strategy.

Andersen will oversee Rhone's merchandising and design teams. She joins from Puma North America, where she served as senior vice president of merchandising across the company's wholesale and direct-to-consumer businesses, responsible for footwear, apparel and accessories, as well as collaborations and partnerships.

Before Puma, Andersen led product creation and merchandising for strategic initiatives, collaborations and partnerships at Lululemon. Her work there included technical performance products and major global initiatives such as the Olympic Games, along with wholesale and marketplace strategy. She previously held merchandising roles at Adidas, Asics and Nike.

Andersen said Rhone's position between its startup years and a larger growth phase attracted her to the company.

"After spending my career at some incredible big brands, I've seen how the pressure to deliver short-term growth can sometimes pull focus away from long-term vision and brand building," she said.

Skims

Skims has hired Tapestry veteran Natalie Buchberger as director of franchise for Europe, the Middle East and Africa, extending a recent run of leadership appointments as the shapewear and apparel company builds its international business.

Buchberger joins after eight years at Tapestry, beginning at Coach and rising to head of sales for continental Europe and emerging markets. She later became head of sales for Coach and Kate Spade across Europe, the Middle East, Africa and India.

At Skims, Buchberger said she will lead the company's franchise business across international markets.

Her appointment follows two C-suite moves in August, when Skims promoted Kim Schraub to chief brand officer and hired Erin Magee as chief design officer.

Kering

Kering has promoted Sophie Maddaloni to general secretary, placing the longtime company executive in charge of governance, legal affairs, internal controls, internal audit and security as the luxury group advances its strategic overhaul.

Sophie Maddaloni© Carole Bellaiche

Maddaloni joins Kering's executive committee and reports to Jean-Marc Duplaix, group chief operating officer.

Her remit includes safeguarding the group's interests and overseeing compliance while working with executive management and Kering's board of directors on governance and risk.

Maddaloni joined Kering in 2017 as group tax director, leading a transformation of the tax function and contributing to the company's compliance and risk-management framework. She previously held international tax roles at Elf Aquitaine before joining Alstom T&D as vice president of tax and later Technip, where she led tax and legal entities functions.

Truewerk

Performance workwear brand Truewerk has added two executives to its leadership team as it expands its wholesale, enterprise and omnichannel businesses.

Dane Howell has joined as senior vice president of business-to-business sales and will oversee Truewerk's wholesale and enterprise channels, including commercial strategy and organizational development. Howell most recently served as chief revenue officer at Otter Products and previously held sales and commercial leadership roles at Dickies and The North Face, as well as positions at Smartwool and Oakley.

Pamela Jabalera, meanwhile, has been named vice president of planning and inventory management. She will oversee demand and supply planning, procurement, sales and operations planning and capacity management, reporting to COO Matthew Raleigh.

Jabalera joins from Crocs, where she most recently served as senior director of global supply and inventory management across the Americas, Europe and Asia. Earlier in her career, she held merchandise and demand planning roles at PVH Corp. across Tommy Hilfiger and Calvin Klein in Europe, the Middle East and Africa, as well as positions at Reebok and Nestlé.

Textiles & Materials

The Lycra Company

Hua Du

The Lycra Company has appointed Hua Du CEO following the completion of the fiber maker's financial restructuring, bringing in an executive with three decades of specialty chemicals and biotechnology experience to lead its next phase.

Du, whose appointment took effect Sept. 14, succeeds Dean Williams, who served as interim CEO and will continue as CFO.

Du most recently served as CEO of private equity-backed animal nutrition company Grobest Group, where he led an operational turnaround that culminated in the company's sale. Earlier in his career, he held senior leadership positions at specialty chemicals company Rhodia, later acquired by Solvay, and managed electronic materials businesses across Asia for Rohm and Haas before Dow Chemical acquired it.

"With his extensive technical expertise, operational leadership and global customer focus, we are confident that Hua has the experience and vision to help shape a successful future for the business," executive chairman Bruce Rubin said.

"The Lycra Company is built on a legacy of innovation, operational excellence, globally trusted brands and deep expertise in fiber and materials science," Du said. "I am honored to join this exceptional organization as we unlock new opportunities for innovation and growth."

Recover

Recycled cotton producer Recover has named Enes Adak and Fehmi Yüksel co-CEOs as the company looks to expand its global production platform and increase commercial adoption of recycled cotton.

Fehmi Yüksel and Enes Adak Recover

Both executives will retain their existing responsibilities. Adak will continue as chief product officer and oversee product, commercial and operations functions spanning sales, technology, sourcing, supply chain and production. Yüksel will CFO while leading strategic direction, scaling, stakeholder engagement and longer-term growth initiatives.

"The co-CEO structure combines Enes' operational and product leadership with Fehmi's expertise in strategy, finance and business transformation," executive chairman Hans Ploos van Amstel said.

Adak brings nearly two decades of experience across consumer and retail businesses and previously held senior roles at Li & Fung and Forever 21. Yüksel previously worked in McKinsey & Co.'s transformation and sustainability practices, where his work included growth strategy, operational scaling, circular transformation and green business building.

Recover said its production network works with more than 100 supply chain partners and that its recycled cotton fiber appeared in more than 200 million garments last year.

"As Recover enters its next phase, our focus is on turning the strong foundation we have built into greater scale and commercial impact," Adak said. "That means delivering consistently for our customers, strengthening our global supply chain and partnerships, and making it easier for brands and manufacturers to adopt recycled cotton at meaningful scale."

TômTex

Biomaterials company TômTex has appointed veteran fashion executive Ari Hoffman chairman of its board as it looks to scale its BloomCell material beyond fashion and into additional industrial applications.

Hoffman brings more than three decades of experience across consumer and luxury businesses, including senior leadership roles at Ted Baker Americas, Yves Saint Laurent, Christian Lacroix, Lacoste, Gant, Benetton and Scotch & Soda. He currently advises companies on strategy, growth, governance and business transformation through Hoffman Strategic Advisors.

"Ari has spent his career at the intersection of brand, operations and transformation, at exactly the kind of scale we're stepping into," TômTex CEO and co-founder Uyen Tran said.

The Brooklyn-based company produces BloomCell, a bio-based material made through microbial fermentation of plant matter that TômTex describes as plastic-free and compostable. The company is positioning the material for uses spanning fashion and footwear, furniture and interiors, construction and automotive applications.

"BloomCell's opportunity extends well beyond fashion," Tran said, pointing to construction, furniture, automotive and specialty applications as markets the company plans to pursue.

Celanese

Celanese has elected specialty chemicals veteran Luis Fernandez-Moreno to its board of directors, adding more than four decades of performance materials, specialty ingredients and coatings experience.

Fernandez-Moreno joined the board Sept. 16, bringing its membership to 11 directors, 10 of whom are independent.

He currently serves on the boards of specialty materials company Ingevity and Select Water Solutions. Fernandez-Moreno also served as Ingevity's interim president and CEO from October 2024 through April 2025.

Earlier in his career, he served as president of Ashland's Chemicals Group, Specialty Ingredients and Water Technologies businesses. He previously spent 25 years at Rohm & Haas and became group vice president of Dow Coatings Materials after Dow Chemical acquired the company.

"Having led multibillion-dollar specialty chemicals businesses across multiple continents, Luis brings significant strategic and operational experience that is directly relevant to Celanese," board chair Ed Galante said.

Stora Enso

Stora Enso has named chief financial officer Niclas Rosenlew deputy CEO, expanding his responsibilities at the renewable materials and packaging company effective immediately.

Rosenlew will retain his CFO responsibilities and membership on Stora Enso's group leadership team while serving as deputy to president and CEO Hans Sohlström, who remains in his role.

"Niclas and I already work closely together, and this appointment reflects that partnership," Sohlström said. "It will further strengthen our engagement with customers, partners, investors and other stakeholders while keeping a strong focus on executing our strategy."

Stora Enso employs approximately 19,000 people and reported 2025 sales of 9.3 billion euros. Its business focuses heavily on renewable and recycled-fiber packaging materials and other bio-based material solutions.

Logistics

ReturnPro

Returns management and recommerce company ReturnPro has named Jelle Schoenmaker CEO International, a newly created position tasked with expanding the company outside North America.

Schoenmaker will oversee ReturnPro's international corporate strategy and go-to-market approach, build its commercial organization and support mergers and acquisitions as the company develops its overseas business.

He brings more than 20 years of experience across supply chain, software and returns management. Most recently, Schoenmaker served as managing director and executive vice president of product returns at ReBound and Reconomy, where he led the global returns business, integrated acquired companies and built a team of more than 180 employees across Europe, North America and Asia.

Under his leadership, the business expanded into more than 150 countries and served customers across fashion, apparel, online retail and electronics, according to ReturnPro.

"Jelle has spent his career building returns networks that operate across borders and integrating acquired businesses into organizations that run as one, exactly the experience we need as we build ReturnPro International," co-founder and CEO Sender Shamiss said.

Technology

Alvanon

Fashion sizing technology company Alvanon has added two regional directors as it expands its product and consulting support across the U.S. and Canada.

Laura Berens and Tabitha ChiltonAlvanon

Tabitha Chilton, formerly a product development leader at HanesBrands, has joined as regional director for Canada and the Midwest and Southern U.S. At the same time, apparel entrepreneur and e-commerce consultant Laura Berens will oversee the Western U.S.

Chilton brings more than 20 years of experience in technical apparel design and product development. At HanesBrands, she led digital product creation and 3D prototyping initiatives and worked with Alvanon technology to standardize fit and product development across activewear and innerwear.

Berens brings more than 15 years of experience spanning business development, e-commerce, digital marketing and omnichannel growth. She founded maternity and postpartum activewear brand Love & Fit and has operated an e-commerce and brand strategy consultancy since 2023.

The appointments come as Alvanon increasingly positions sizing and fit data not only as a product-development tool but as infrastructure for digital commerce. Berens will work across technical and e-commerce teams on product-data consistency, returns and inventory efficiency.

"Success in the agentic era means making accurate, consistent product data available to AI agents and breaking down legacy silos between teams," Berens said.

Organizations

Fashion for Good

Fashion for Good has named Boston Consulting Group sustainability executive Wendy Woods chair of its board, succeeding Jill Beraud as the Amsterdam-based innovation platform enters its next phase of work scaling technologies across the fashion industry.

Wendy WoodsFashion for Good

Woods assumed the position Sept. 1. She serves as vice chair for social impact, climate and sustainability at BCG, where she is also a managing director and senior partner.

She brings more than 30 years of experience advising companies, investors, governments and social-sector organizations and has worked extensively across Europe, Africa and Asia. Woods also serves on the executive committee of the World Business Council for Sustainable Development and on the boards of the Elevate Prize Foundation and Tent Partnership for Refugees.

Woods succeeds Beraud, who had chaired Fashion for Good's board since 2022.

"Fashion for Good has spent nearly a decade building exactly that kind of pre-competitive space, bringing together brands, innovators and investors to validate and scale innovation that can benefit the whole industry, people and our planet," Woods said.

Fabscrap

Fabscrap has promoted co-founder Camille Tagle to executive director as the New York textile waste nonprofit marks its 10th anniversary and looks to expand its waste-diversion operations.

Tagle has served as Fabscrap's creative director since co-founding the organization in 2016. The nonprofit said it has diverted nearly 2.5 million pounds of fabric from the waste stream during that period, supported by more than 11,300 volunteers.

Her promotion comes as Fabscrap expands its textile recycling and reuse model. Over the past year, the organization hosted 96 corporate and community groups at its Brooklyn warehouse and developed pop-up partnerships and a wholesale reuse program that now includes five partners outside New York City.

"Circularity requires more than innovation," Tagle said. "It requires infrastructure, people, and the commitment to actually do the work."

Fabscrap will mark its anniversary with a fundraiser during New York Climate Week on Sept. 24, with proceeds supporting additional waste-diversion capacity, staffing and operations.

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